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    <p>Yes, it's a mess. And designing a fall back to -23 in this day
      and age is a real problem. And you are correct about the
      notification sound issue! Even on IOS I had to struggle to keep
      the bluetooth "ding" from being too loud compared to the
      navigation speech. And so music is even worse. Apple tries to make
      things "easy" but the customization choices get buried. <br>
    </p>
    <p>Here's an idea:<br>
    </p>
    <p>Maybe the solution for fallback in the absence of metadata on
      portable devices we recommend a gain boost of 7 dB with a
      protection limiter. Since it's music it's likely to have a PLR of
      less than 16 dB so if it was normalized to -23 it would hardly
      trigger the limiter. But without metadata how do you know it's
      music? And if they normalize regular program to -23 it will be too
      low for many portable devices, also. <br>
    </p>
    <p><br>
    </p>
    <p>Shit (excuse my French),</p>
    <p><br>
    </p>
    <p><br>
    </p>
    <p>Bob</p>
    <p><br>
    </p>
    <br>
    <div class="moz-cite-prefix">On 6/5/18 5:18 PM, Kevin Gross wrote:<br>
    </div>
    <blockquote type="cite"
cite="mid:CALw1_Q3kAsLDbHD4sDt1an08aoWMSDtWVbh8f7f7gG57WCARJA@mail.gmail.com">
      <div dir="ltr">
        <div dir="auto">We're not there with metadata. Maybe this is
          something this group could focus on. 
          <div dir="auto"><br>
          </div>
          <div dir="auto">AES71 should do the right thing if there is
            metadata. I believe it wants to but is lacking specific
            recommendations for how players use metadata. <br>
          </div>
          <div dir="auto"><br>
          </div>
          <div dir="auto">AES71 should do something reasonable in the
            absence of metadata. What it recommends in this case is
            delivery of -23/-24 LUFS material to portables. As per the
            tests that AGOTTVS did (we've done some of this too),
            listeners are going to want to turn their device's volume
            all the way up. They're not going to be able to make out
            dialog in loud listening environments. When they receive a
            text message they will get blasted by the notification
            sound.<br>
            <br>
            <div data-smartmail="gmail_signature" dir="auto">
              <div dir="auto"
style="color:rgb(34,34,34);font-family:arial,sans-serif;font-size:small;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;text-align:start;text-indent:0px;text-transform:none;white-space:normal;word-spacing:0px;background-color:rgb(255,255,255);text-decoration-style:initial;text-decoration-color:initial">My
                concern with this is that platform providers are going
                to implement it, listen to it and reject it. They will
                then each implement a higher target level of their own
                choosing and the loudness war will continue.</div>
              <div dir="auto"
style="color:rgb(34,34,34);font-family:arial,sans-serif;font-size:small;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;text-align:start;text-indent:0px;text-transform:none;white-space:normal;word-spacing:0px;background-color:rgb(255,255,255);text-decoration-style:initial;text-decoration-color:initial"><br>
              </div>
              Kevin</div>
          </div>
        </div>
        <div class="gmail_extra"><br>
          <div class="gmail_quote">On Jun 5, 2018 10:33 AM, "Bob Katz"
            <<a href="mailto:bobkatz@digido.com" target="_blank"
              moz-do-not-send="true">bobkatz@digido.com</a>> wrote:<br
              type="attribution">
            <blockquote class="m_-7521472803717460812quote"
              style="margin:0 0 0 .8ex;border-left:1px #ccc
              solid;padding-left:1ex">
              <div bgcolor="#FFFFFF" text="#000000">
                <p>Well, without metadata I don't see a good solution
                  :-(  I only see conflicts. <br>
                </p>
                <div class="m_-7521472803717460812signature-text"> </div>
                <div class="m_-7521472803717460812signature-text">
                  <p>Bob</p>
                </div>
                <div class="m_-7521472803717460812elided-text">
                  <p><br>
                  </p>
                  <br>
                  <div
                    class="m_-7521472803717460812m_417130021349975112moz-cite-prefix">On
                    6/4/18 5:36 PM, Kevin Gross wrote:<br>
                  </div>
                  <blockquote type="cite">
                    <div dir="ltr">I would estimate that about a quarter
                      of this standard is explicitly about portable
                      devices and applications. We should also expect
                      the trend of stationary application becoming
                      portable to continue. Your cell phone or tablet is
                      your OTT box in increasing cases. My daughters'
                      generation watches most of their TV and listens to
                      most of their music on portable devices. I don't
                      know where the cart is but the horse is out of the
                      barn.</div>
                    <div class="gmail_extra"><br clear="all">
                      <div>
                        <div
                          class="m_-7521472803717460812m_417130021349975112gmail_signature"
                          data-smartmail="gmail_signature">
                          <div dir="ltr">Kevin Gross - AVA Networks</div>
                        </div>
                      </div>
                      <br>
                      <div class="gmail_quote">On Mon, Jun 4, 2018 at
                        9:45 AM, Bob Katz <span dir="ltr"><<a
                            href="mailto:bobkatz@digido.com"
                            rel="noreferrer" target="_blank"
                            moz-do-not-send="true">bobkatz@digido.com</a>></span>
                        wrote:<br>
                        <blockquote class="gmail_quote" style="margin:0
                          0 0 .8ex;border-left:1px #ccc
                          solid;padding-left:1ex">
                          <div bgcolor="#FFFFFF">
                            <p>Dear Kevin: We are all aware of the
                              conflicts involved. I occasionally read
                              the AGOTTV5 reports but got lazy about it,
                              my bad. <br>
                            </p>
                            <p>Since this is primarily intended for OTT
                              boxes and portable has not been mentioned,
                              I hope there is not a big conflict. Music
                              will be turned down to -23 in the OTT
                              boxes. Sooner or later we will have to
                              address this, but until metadata is
                              standardized it's putting the cart before
                              the horse. I'm concentrating on helping us
                              get music streaming services in line, and
                              then eventually we'll have to reconcile
                              things, but until metadata is standardized
                              I doubt we can solve the conflict with a
                              document other than recognizing that a
                              conflict exists.</p>
                            <p><br>
                            </p>
                            <p>Bob</p>
                            <div>
                              <div
                                class="m_-7521472803717460812m_417130021349975112gmail-h5">
                                <p><br>
                                </p>
                                <br>
                                <div
class="m_-7521472803717460812m_417130021349975112gmail-m_-1721410043051234803moz-cite-prefix">On
                                  6/3/18 5:17 PM, Kevin Gross wrote:<br>
                                </div>
                              </div>
                            </div>
                            <blockquote type="cite">
                              <div>
                                <div
                                  class="m_-7521472803717460812m_417130021349975112gmail-h5">
                                  <div dir="ltr">I don't know if any of
                                    you have been following or working
                                    in the AES's AGOTTVS initiative.
                                    This group is working on loudness
                                    for over the top (OTT) and online
                                    video distribution (OVD). They have
                                    produced a standards document that
                                    will come out for public comment
                                    soon as AES71. The recommendations
                                    are reasonable - produce, transmit
                                    and use metadata where possible, use
                                    BS.1770 with -23 or -24 LUFS target.
                                    <div><br>
                                    </div>
                                    <div>There is, however, a large
                                      portable aspect to these topics
                                      and the line between OVD and music
                                      loudness is not very crisp
                                      (YouTube is everyone's favorite
                                      music streaming service). In these
                                      cases the -23 LUFS is at odds with
                                      the -16 LUFS recommendation in the
                                      AES TD1004 recommendation. -16
                                      LUFS does appear in the AES71
                                      draft in what appears to be a "not
                                      to exceed under any circumstances"
                                      specification.</div>
                                    <div><br>
                                    </div>
                                    <div>Aside from the potential
                                      problems connecting these
                                      recommendations, I see problems
                                      with a -23 LUFS target for
                                      portable applications. We've
                                      discussed limitations of portable
                                      devices and environments here and
                                      I know we don't all agree but we
                                      have seen evidence that this is
                                      not loud enough for certain
                                      hardware and situations and
                                      regulations. </div>
                                    <div><span
style="color:rgb(34,34,34);font-family:arial,sans-serif;font-size:small;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;text-align:start;text-indent:0px;text-transform:none;white-space:normal;word-spacing:0px;background-color:rgb(255,255,255);text-decoration-style:initial;text-decoration-color:initial;float:none;display:inline"><br>
                                      </span></div>
                                    <div><span
style="color:rgb(34,34,34);font-family:arial,sans-serif;font-size:small;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;text-align:start;text-indent:0px;text-transform:none;white-space:normal;word-spacing:0px;background-color:rgb(255,255,255);text-decoration-style:initial;text-decoration-color:initial;float:none;display:inline">AGOTTVS<span> did
                                          do some experiments on this
                                          and the findings were that
                                          were that -23 didn't work for
                                          everyone in all scenarios and
                                          that more testing was needed.
                                          I don't know how they got from
                                          this to a -23 recommendation,
                                          but they did.</span></span></div>
                                    <div><span
style="color:rgb(34,34,34);font-family:arial,sans-serif;font-size:small;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;text-align:start;text-indent:0px;text-transform:none;white-space:normal;word-spacing:0px;background-color:rgb(255,255,255);text-decoration-style:initial;text-decoration-color:initial;float:none;display:inline"><span><br>
                                        </span></span></div>
                                    <div><span
style="text-align:start;text-indent:0px;background-color:rgb(255,255,255);text-decoration-style:initial;text-decoration-color:initial;float:none;display:inline">As
                                        an officer in AES standards, I
                                        have reviewed the draft and
                                        submitted some comments to clean
                                        up some definitions and other
                                        inconsistencies and
                                        underspecification. I'm not sure
                                        how to broach the subject of an
                                        unrealistic target level
                                        recommendation. I was hoping
                                        someone here could talk me
                                        through or talk me down from
                                        this.</span></div>
                                    <div>
                                      <div><br clear="all">
                                        <div>
                                          <div
class="m_-7521472803717460812m_417130021349975112gmail-m_-1721410043051234803gmail_signature">
                                            <div dir="ltr">Kevin Gross -
                                              AVA Networks</div>
                                          </div>
                                        </div>
                                      </div>
                                    </div>
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                              <pre>______________________________<wbr>_________________
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                                color="#888888"> <br>
                                <div
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                                              <pre class="m_-7521472803717460812m_417130021349975112gmail-m_-1721410043051234803moz-signature" cols="80"><font face="Courier">
If you want good sound on your album, come to
Bob Katz <span id="gc-number-6" class="gc-cs-link" title="Call with Google Voice">407-831-0233</span> </font><font face="Courier">DIGITAL DOMAIN MASTERING STUDIO
Author: <b>Mastering Audio              </b></font><font face="Courier">
<a href="http://www.digido.com/" rel="noreferrer" target="_blank" moz-do-not-send="true">Digital Domain Website</a>

No trees were killed in the sending of this message. However a large number
of electrons were terribly inconvenienced.<font color="#ff0000">
</font></font></pre>
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                          <br>
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                              <div
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                                <pre class="m_-7521472803717460812m_417130021349975112moz-signature" cols="80"><font face="Courier">
If you want good sound on your album, come to
Bob Katz <span id="gc-number-7" class="gc-cs-link" title="Call with Google Voice">407-831-0233</span> </font><font face="Courier">DIGITAL DOMAIN MASTERING STUDIO
Author: <b>Mastering Audio              </b></font><font face="Courier">
<a href="http://www.digido.com/" rel="noreferrer" target="_blank" moz-do-not-send="true">Digital Domain Website</a>

No trees were killed in the sending of this message. However a large number
of electrons were terribly inconvenienced.<font color="#ff0000">
</font></font></pre>
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                ______________________________<wbr>_________________<br>
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                  <pre class="moz-signature" cols="80"><font face="Courier">
If you want good sound on your album, come to
Bob Katz 407-831-0233 </font><font face="Courier">DIGITAL DOMAIN MASTERING STUDIO
Author: <b>Mastering Audio              </b></font><font face="Courier">
<a href="http://www.digido.com/">Digital Domain Website</a>

No trees were killed in the sending of this message. However a large number
of electrons were terribly inconvenienced.<font color="#ff0000">
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